Guardian Oakland
Guardian Oakland
Guardian Oakland
Guardian Oakland
Branding and design for Guardian Gym, a non-for-profit boxing / jui-jitsu gym designed to support Oakland youth with adult memberships. I took a modern, bold approach to the branding and a timeless, vintage look for the apparel / swag items. Company style guide was also designed, setting brand standards across web, print and other applications. The project has recently expanded to Baltimore, where the unique business model has been replicated.
Photography: Alexander Crossland
Selected Works
Philz Coffee MerchTypography / Illustration
ROVM Hard KombuchaIdentity / Branding
Napa Valley FuméIdentity / Branding
Wilderness Trail BikesBranding / Art Direction
PAX Labs BrandIdentity / Branding
Specialized BicyclesBranding / Campaign Development
Lake Grade CannabisIdentity / Branding
G-Form Soil SessionsTypography / Illustration
PAX Photo Art DirectionPhotography Art Direction
Premium SkateIdentity / Branding
Fumé Premium CannabisCampaign
Surf SiberiaIdentity / Branding
Oracle OpenWorldEvent Branding
Guardian OaklandIdentity / Branding
Element SkateboardsSkateboard / Apparel Design
Burton SnowboardsSnowboard / Apparel Design
PAX Fuchsia LaunchCampaign